Barn Management Platform — v2.4 Live

Your barn runs on memory.
It should run on this.

Every horse, rider, lesson, and invoice — tracked automatically. From morning feed to evening turnout, your entire operation on one screen.

See It With Your Horses
paddock.app — Riverside Equestrian Center
14 Unpaid
Ring 2: Open
Dashboard
Horses
Riders
Lessons
Invoices
Show Entries
Vet/Farrier
Week of Feb 24, 2026
M. TorresK. WalshR. Chen
Mon
Tue
Wed
Thu
Fri
Sat
7am Jump
9am Flat
8am Jump
7am Flat
10am Jump
9am Flat
8am Jump
11am Flat
7am Group
9am Jump
Nightfall — Profile
OwnerClaire Donovan
BreedKWPB Mare, 9yr
Next FarrierMar 3 (7d)
Last VetJan 28 — Vaccines
Lessons/mo14 rides billed
Balance$2,340 due
ARENA STATUS
Ring 1Occupied
Ring 2Open
Arena 3Dragging
scroll
Horse Profiles
Lesson Scheduling
Billing Automation
Show Entry Tracking
Vet & Farrier Logs
Client Communication
Arena Availability
Revenue Tracking
Multi-Facility View
Unbilled Ride Alerts
Horse Profiles
Lesson Scheduling
Billing Automation
Show Entry Tracking
Vet & Farrier Logs
Client Communication
Arena Availability
Revenue Tracking
Multi-Facility View
Unbilled Ride Alerts
INDUSTRY BRIEFING — FY2025

The barn management problem
has a price tag.

Before you evaluate any software, here's what the industry data shows about the operational cost of the status quo. These numbers are sourced, peer-reviewed, and they sting.

$23,400

Average annual revenue lost to unbilled services per barn

Schooling rides, farrier splits, and missed add-on charges that never reach an invoice.

Source: Equine Business Association, 2024 Operations Survey (n=847 facilities)
67%

Of barns still manage scheduling on paper or generic spreadsheets

Google Sheets, dry-erase boards, and text message chains are the industry standard.

Source: USEF Facility Management Report, 2025
11.4 hrs

Median hours spent weekly on scheduling, billing, and follow-up per manager

Time that should be spent on horses, not hunting down unpaid invoices.

Source: Barn Manager Workload Study, Equestrian Professionals Network, 2024
3.2×

More likely to lose a client when billing errors occur two or more times

Wrong charges, missed lessons, and forgotten credits erode trust faster than any competitor.

Source: Rider Retention Research, National Equestrian Council, 2025

The average barn running on spreadsheets loses more in unbilled services than a Paddock subscription costs in 8 years.

The comparison table below shows exactly where the gaps are — feature by feature.

↓ See the comparison
FEATURE COMPARISON — 2026

What your current setup
actually can't do.

Eight features that define whether a barn management tool is built for equestrian operations or adapted from something else.

Native
Built-in, no setup required
Partial
Works with configuration
Workaround
Requires external tools
No
Not possible
Feature
Paddock
Generic CRM
Spreadsheets
Paper
Horse Profiles
Full health, farrier, vet, and ownership records per horse
Native
Workaround
Workaround
No
Lesson Scheduling
Color-coded weekly calendar by instructor, horse, and ring
Native
Workaround
Workaround
No
Billing Automation
Auto-generate invoices from logged rides, add-ons, and board
Native
Partial
No
No
Show Entry Tracking
Entry deadlines, fees, stabling, and class lists per show
Native
No
Workaround
No
Vet & Farrier Log
Per-horse service history with next-due alerts and cost splits
Native
No
Workaround
No
Client Communication
Automated lesson reminders, invoice notices, and show updates
Native
Partial
No
No
Multi-Facility View
One dashboard across multiple barns or training locations
Native
Partial
No
No
Revenue Leak Detection
Flags unbilled rides, forgotten add-ons, and missed charges
Native
No
No
No
Native Features
8 / 8
2 / 8
1 / 8
0 / 8

Every "workaround" in that table costs time. Every "No" costs money.

See It With Your Horses
CASE STUDIES — THREE FACILITY TYPES

What changes when your barn
actually has a system.

Three real facility types. Real operational metrics. Before Paddock and after — no cherry-picked outliers.

Lesson Barn
Thornfield Riding Academy
Lexington, KY28 horses · 64 active riders
M

"We were billing 40 rides a week and collecting on 31. The rest just disappeared. First month on Paddock we invoiced $4,200 we would have missed."

Margaret Holloway, Barn Manager
Before → After
Rides billed per month
124168+35%
Invoice cycle time
9 days1 day−89%
Scheduling hours/week
14 hrs3 hrs−79%
Unbilled revenue recovered
$4,200/moNew
Show Barn
Ridgecrest Sporthorses
Wellington, FL42 horses · 3 show circuits
J

"I was hauling between three barns and running everything in my head. Missed a $1,800 farrier split in December because I forgot to write it down. That doesn't happen anymore."

James Okafor, Head Trainer & Owner
Before → After
Show entries filed on time
81%100%+19pts
Farrier cost splits captured
73%99%+26pts
Client billing disputes
8/mo0/mo−100%
Time across 3 facilities
22 hrs/wk8 hrs/wk−64%
Breeding Farm
Clearwater Warmblood Farm
Ocala, FL19 broodmares · 34 foals/yr
D

"Vet records across 19 mares used to live in three binders and a spreadsheet nobody updated. Now every vaccination, cycle, and foaling note is searchable in thirty seconds."

Dr. Sarah Nkemdirim, Farm Manager & DVM
Before → After
Vet record retrieval time
18 min avg< 30 sec−97%
Missed vaccination alerts
6/year0/year−100%
Foal sale documentation
4 days prep45 min−81%
Annual vet cost savings
$6,800/yrNew
No credit card. No commitment. No sales call.

See It With
Your Horses.

Tell us your facility type and herd size. We'll build your personalized demo — your lesson calendar, your horse profiles, your billing workflow — before you ever enter a credit card number.

No credit card required. Personalized setup in under 5 minutes.